We believe in less conflict, more cooperation.
The values running through everything we do support our vision of a world with less conflict
and more cooperation.
- Tech for good
- Improving lives
- Personal growth
- Mutual respect
- Social benefit
- Problem solving
- Being realistic
How we got here
Persona Education was started in the UK in 2020 by entrepreneur Pete Read and edtech thought-leader Dr Leila Khouja Walker. We wanted to make the benefits of personality insights available to young people by developing e-learning solutions to help fill some of the gaps our education system can leave open. Gaps such as social and emotional life skills, wellbeing and employability.
Our Theory of Change research in early 2020 confirmed the need and interest among educators and students. In May 2020 we won an Innovate UK grant to support our app development. Our e-learning platform Persona Life Skills was released in October 2020.
In November 2020 we were awarded a second Innovate UK grant for R&D to further improve the Persona Life Skills web app. This enabled us to take the platform to a new level of personalised learning. We were also proud to be accepted as a BESA Launchpad member.
At the heart of all our work is our social, practical and memorable personality insights framework that young people will want to keep using – for life.
Why the ‘Persona’ brand name?
Literally, persona means ‘person’ in Latin, and in Roman times it also referred to a mask worn by an actor.
The word was adopted by the ancient Greeks and has come to mean the public image of someone’s personality, or the social role they adopt.
So ‘Persona’ refers to our underlying personality, but also the possibility of adapting our social style to suit the life challenges we encounter, and achieve positive outcomes.